Pay attention, that we create video title and description only after keyword research and understanding which tags we will use.
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Creating a great video isn’t enough to get a lot of views on YouTube. You also should understand how search algorithms rank videos for users. Hardly, anyone knows an exact formula of search ranking. Nevertheless, we can use some obvious things in SEO, use some conclusions from our experience and test hypotheses.
So, we hope you know that points in the bottom are very desirable for great result in video optimization.
After publishing the video, it’s important to get as many views, comments, and likes as you can in 24 hours. The main ways to get views in order from less expensive to more expensive:
Tags for video are important especially. A short comparison of the vidIQ score for video with tags and without them confirm it.
So, we’ve uploaded a video and added the title, description. But without YouTube tags, we have “0” SEO score in vidIQ extension. What does it mean?
We should add tags for YouTube videos for such reasons:
Pay attention, that we create video title and description only after keyword research and understanding which tags we will use.
The main difference between long tail keywords and simple keywords are followed:
There is an directly proportionality in most cases. The more search volume is the more competition level. So, if you’ll use long tail keywords in the title, description and YouTube tags you have a big chance to get into the top by appropriate query very fast. It’s better to grab a small part of traffic at first. And with viral effect, bit by bit, your video can go to the top in keywords with big competition and search volume. That’s why, correct long tail keywords can increase your video SEO accuracy in a moment. As example, look at the screen of vidIQ extension above. This tool has function of rank checker for all YouTube tags you add to own video.
We guess, that there are two key points we should keep in implementing YouTube SEO strategy.
We aren’t talking about viral effect now, because it’s another question, which is more concerned to your content and its triggers, than to technical optimization.
This is a most popular question for cases when you want to analyze competitors keywords strategy. So, you can see them with two main ways:
Sometimes, YouTube users add hashtags without any logic, in other cases, they have a comprehensive technology of research, adding and testing tags. The point you should remember, that correct technology can change depends of your goals, number of subscribers, engagement rate etc.
So, you published video with good title, description and tags. Is that enough? No. Perfect optimization process ends with checking video description for such critical issues as uniqueness and keyword stuffing.
And in this case our SEO content checker will help you. Just paste your YouTube video URL and click “Check”. Tool will highlight dangerous errors and give tips how to fix them.